I turn complex B2B products, markets and relationships into clear commercial action.
20 years across international customer, commercial and operational roles — connecting market insight, people and execution across Europe, the Nordics and GCC.
20 years across 5 countries · 22K+ professional network · 50+ recommendations
The right customers, partners and conversations exist. The path to them doesn't yet.
Feedback loops are broken. Decisions get made in silos. Things fall through the gaps between functions.
These are exactly the problems I work on.
The relationships are there. The CRM is there. What's missing is someone who turns them into actual progress.
Not a specialist in one lane. Someone who understands the whole picture and can act on it.
Whether you need a strategic partner for 3 months or a long-term advisor, I adapt to what you actually need. Remote, hybrid, or on-site.
Market mapping, customer discovery, commercial positioning and offer structure — from first hypothesis to first deal.
Identifying partners, opening conversations, stakeholder coordination and follow-through — across cultures and time zones.
Customer engagement, processes, CRM, handovers and cross-functional execution — keeping deals alive after they close.
LinkedIn presence, targeted networking, roundtables and conferences — relationship-led outreach that builds pipeline.
AI-native in preparation, deliberately human in delivery. I use AI for research, synthesis, segmentation and execution support — not as a substitute for judgement or relationships.
LinkedIn · Clay · Sales Navigator · OpenAI · Gamma.app · NotebookLM
Google Suite · Monday.com
· Odoo · Hubspot · LinkedHelper
Here's what people who've worked with me have to say — from CEOs and CTOs to direct managers across 9 countries.
"Anna is one of those people you don't find on job boards. She decides fast, executes faster, and doesn't wait for permission to get things done. She helped me land strategic partnerships that changed how my company operates. Some people plan. Some people execute. Anna does both at the same time."
— Paweł Paruzel, CEO | AI & Automation Expert @ Syntelligence.ai
"Given the opportunity, I would hire Anna again. Not only was she self-starting, creative, and more than capable in the role — her positive attitude and willingness to build natural, genuine relationships with her clients' best interests in mind was an inspiration for the entire team."
"Anna?... No! Energy should be her name. But be prepared: you'll have to handle that energy! During our short collaboration, Anna demonstrated a unique capability: connecting with people and organizing quality meetings with proper executives. She was fun to work with and did not leave any status quo unchallenged."
I rarely fit neatly into one function. These projects show why that can be useful.
Turning an emerging technology into something airports can actually evaluate, discuss and potentially buy.
Market development · Voice of Customer · Partnerships · Technical-to-commercial translation · Stakeholder coordination · GTM
Starting with a date, a target audience and no venue — then turning it into an executable investor engagement project.
Executive engagement · Event-driven business development · Research · Negotiation · Relationship mapping · German market execution
Helping smaller B2B businesses turn vague growth ambitions into actual conversations.
GTM execution · Investor outreach · Events · Content · Business development · Rapid delivery
Building customer relationships across EMEA for a highly technical B2B SaaS product.
B2B SaaS Customer Success · Technical customer communication · Retention & engagement · Community · Field activity
Optimising operations across countries before automation became everyone's favourite word.
Operations · Process redesign · Service quality · Data migrations · Measurable improvement
Earlier international operations experience: IBM, Danish AP/IP operations · Olympus, Scandinavian order management · DNV GL, European master data · Beliani, Danish sales & marketing
15 years across 5 countries, 2 continents.
Fluent in 3 languages, conversational in 5+.
Europe, GCC, international B2B.
Cand. Phil., Romance & Germanic Philology
· Customer Success Manager of the Year, Austin TX 2023
· Top 1% Social Selling SSI
Austin, Texas, USA — 2023
SSI of 70/100 — January 2026
From clients, colleagues and industry leaders across 9 countries · 2014–2026
Have a complex market, customer or growth problem? Let's make it clearer.
© 2026 Anna Kovalchuk. All rights reserved.